Killer Innovations
The award winning Killer Innovations™ Podcast and nationally syndicated talk radio show (on +30 radio stations) is hosted by Phil McKinney, an award winning innovator of technologies and products used by hundreds of millions of consumers and businesses worldwide. The podcast is Phil's way to "pay-it-forward" by sharing his experience and expertise in innovation so that individuals and organizations can achieve success in the innovation/creative economy. About the Host: Phil retired as the CTO at Hewlett-Packard where he led the product/R&D for the $40B PC, Mobile, Display/TV and Workstation business. He is currently the President and CEO for CableLabs, the non-profit R&D and innovation lab for the global cable industry. Phil shares his rule-breaking approach to innovation and creativity in his book "Beyond The Obvious" and via the podcast. He has been credited with forming and leading multiple teams that FastCompany and BusinessWeek list as one of the “50 Most Innovative”. His recognition includes Vanity Fair naming him the “The Innovation Guru”, MSNBC and Fox Business calling him "The Gadget Guy" and the San Jose Mercury News dubbing him the "chief seer". For more information on Phil visit his blog at philmckinney.com.

While most innovators think about innovation across two types, incremental and disruptive, there is actually a third type; little ideas. Little ideas are complimentary to the existing offerings thus low risk. At the same time, little ideas can have high impact. The risk for little ideas is the desire by managements and the MBA's to apply traditional management approaches. The typical approaches, such as defining success KPI's at the start,  is what will kill innovation inside an organization.

Today's guest, David Robertson, is the author of The Power of Little Ideas and we discuss:

How MBA's Kill Innovation

  • The benefits and challenges of management consulting projects with such firms as McKinsey.
  • Background on the concept of the little ideas and why its the "third way" to innovate.
  • Walk through the four decisions organizations need to make when it comes to innovation.
    • What is your key product?
    • What is your business promise?
    • How will you innovate?
    • How will you deliver your innovations?
  • How do MBA's kill innovation?
  • Why are early metrics a risk to innovation?
  • How should companies be organized to take advantage of little ideas?
  • Why the metaphor of "innovation is dating" is so powerful
  • How do get the MBA to understand why little ideas is different?

About David Robertson ..

David Robertson is a Professor of Practice at the Wharton School at the University of Pennsylvania. From 2002 through 2010, he was the LEGO Professor of Innovation and Technology Management at IMD in Lausanne, Switzerland. Robertson is the host of Innovation Navigation, a weekly radio show and podcast that focuses on the management of innovation. Robertson is the author of Brick by Brick: How LEGO Rewrote the Rules of Innovation and Conquered the Global Toy Industry and coauthor of Enterprise Architecture as Strategy.

About David Books, The Power of Little Ideas ..

The Power of Little Ideas looks at how well-known companies, including CarMax, GoPro, LEGO, Gatorade, Disney, USAA, Novo Nordisk, Victoria’s Secret, and many others, used this approach to stave off competitive threats and achieve great success. The book lays out a clear four-step process for implementing this approach to innovation, outlines the organizational practices that can unintentionally torpedo this approach in companies, and shows how organizations can overcome those challenges.

Direct download: How_MBAs_Kill_Innovation_S13_Ep13.mp3
Category:Past Shows -- posted at: 5:00am PST

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Direct download: Innovating_The_Way_We_Teach_Leadership_S13_Ep12.mp3
Category:Past Shows -- posted at: 6:05am PST

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Direct download: How_To_Be_A_Disruptive_Entrepreneur_S13_Ep9.mp3
Category:Past Shows -- posted at: 5:00am PST